What is Event Blogging?
Event Blogging is an exceptional way to make money blogging . I hope you have knowledge about how to start a blog . If you don’t know i will show you again in this post. Event blogging stands for blogging that target on a special event to make money online. It occurs for few days, so it’s a funny game for professionals. Let’s Check, I will show you how to create event base niche blog and how to monetize it.
Why Event Niche Blogging?
1. Easiest way to make money Event blogging.
2. Need less Time to get profit.
3. Less Site Building Cost.
4. Less maintenance Cost.
5. No need much experience.
6. Simple & Quick Way to get success
How to Choose an Event
There are a lot of events got popular searches like New Year Event, FIFA World Cup, Olympics, NFL, Cricket World Cup, IPL, Christmas Day, Valentine’s Day, Father’s day, Mother’s Day, Parent’s day, Exam Results, Halloween Day, Friendship day, Holi, Ramadan And Eid, Independence Day etc. You can pick up one of them to start your first event blog.
Ok, Just got the event to target. Now What?
A noticeable thing about event niche blogging is, anyone can earn a lot within short time.
It might me one day, one week or one month. Like, if you target Happy New Year it will make money for you for one day or one week.
If you target Olympic Games or Cricket/Foot ball World cup it will make money for you almost 2 month.
A great specialty about event niche blogging is you can make thousands of dollars for targeting 1 hour or one day. If you are newbie, hearing this it might be great surprise for you.
Yes, I am telling about one day or few hours targeting for $$$$
Suppose your target Niche is Happy New Year. If You have valid internet connection, what you will do on 1st day of the year. Most probably you will search something about Happy New Year…
Happy New Year 2017
Happy New Year Quotes
Happy New Year Gifts for Girlfriend
Happy New Year Gifts for Boyfriend
Happy New Year t-shirts
Happy New Year gifts online
Happy New Year gifts from Amazon
Happy New Year gifts from eBay
Happy New Year gifts from Walmart
Not only you but also millions of people will search on upcoming New Year for these particular keywords.
Maximum of them will reach websites by Google or any other search engines. So, it’s pretty simple to choose a keyword, then we should do SEO to rank our website on first page.
If your event niche website get first page and top position, you will get million’s of traffic from search engines on that day.
After getting rank you should monetize your blog by Adsense or Affiliate to make $$$$ on that day.
When You Should Start an Event Niche Blog?
If you’re newbie then you should start 3 months before the event date. If you good at blogging then start one month or 45 days prior the event.
If you have 6 month or 1 year old domain then you can start before 30 days of the event.
Keyword Research for Event Niche Blogging
Keyword plays the main role to get success in event niche blogging. If you choose right keyword, you have done your difficult work. So, be highly careful at this prominent section.
Follow the steps bellow to find proper keywords for you. Few days back Google Keyword Planner was best keyword research tool & it was free for all.
Now Google made change on Keyword Planner, it gives priority for Advertisers. It will show appropriate data for who have active paid campaign on Adword.
So, what you should do?
First of all, Create an Excel Document
I personally use Some Tools for keyword research Google Keyword Planner, Long Tail Pro, Google Trends & Keyword Reveler. If you’re newbie I would suggest you to use Google Keyword Planer and Keyword Reveler.
Go to Google.com and search any keyword similar to your event.
Example: Happy New Year Quotes
In bellow of the search page you will get more searches related to your event niche keyword.
Copy all the keywords and check it individually on Google Keyword Planner and Keyword reveler.
Look above at the insights, “Happy New Year Quotes” This Keyword got 11,804,540 searches at December 2015.
Put the data on excel sheet.
As a beginner you should target at least 3 Keywords for your event blog. Always we will give priority to highest searches but low competitive keywords.
Note: If you want to target a particular country then go to Google Trends & get more.
Get a TLD & EMD Domain
You might hear that domain name doesn’t matter according to Google latest update but sometimes it does matter. If your blog consists with fresh design and unique contents you can rank any domain.
But I would suggest you to register Top Level Domain (TLD) that include Exact Match Domain(EMD).
For beginners, let me explain TLD and EMD. TLD are like .com, .net, .org domain. And EMD contain your main keyword on domain name.
Note: If you want to rank your site on a particular country then you may go with .uk, .in, .bg extension. If your target market is USA or whole world then go with .com, .net or .org.
Which Registrar Should Choose?
For beginners I recommend to register a domain from BlueHost.com, BlueHost is WordPress Recommended hosting that offers a free domain. Get your free domain with quit affordable hosting. It will save your time and money. Also you can buy Domain from Google with quit affordable price.
Blog Setup & Design:
After registering your domain now time to installing your CMS, if you want to get Adsense approval easily and quickly then use Blogger. If already you have approved Adsense then try WordPress because WordPress is so easy and have a lot of resources.
How to Create a Blog on Blogger
When it comes about design, give cat’s eye look to your blog. If you decide to use blogger then choose a popular temple that make conversation. Always care about CTR there are a lot of high CTR template and Themes.
Secret Tips to Rank Your Event Niche Blog
I assume that you completed the whole process that I described on above. Now you have a full setup blog with a list of your targeted keywords.
In this section you will get the full direction of how to rank an event niche blog.
Here I will share my personal techniques that I do follow for my event niche blogs.
Ranking factor depends on few things like unique contents, Proper on Page SEO, Backlinks and Social Signals.
Unique and Fresh Contents
Unique contents always get viral. If you want to drive a lot of traffic to your event blog. Never ever miss any keyword related to your niche.
Recommended Reading: Amazon Niche Site Best Knife Sharpener
If you focus 3 keyword then write minimum 15000 words, each article should consist with minimum 5000 words. Not only that but also write more than 50 articles by targeting other related keywords.
If you do publish long articles each consist with 1500 words, then 30+ posts would be enough to rank your event niche blog.
Proper on Page SEO
Do proper on page SEO to get rank well. Use h1, h2, and h3 tags, for image optimization image title tags and alt tags plays an vital role.
Backlink Plays major role to rank an event niche blog. You can create backlinks from blog commenting, forum posting and doing guest posting. For event blogging, relevant & authority backlinks never create high value. Root domains is matter!
Search engines gives gives priority to give you 1st position for Social signals. 1 month prior of your event, increase social shares day by day. Especially Google+, Twitter, Facebook and Pinterest are the best sites to gain social signals.
How to Write a Post for Your Event Niche Blog?
Content always matter to rank an event niche blog. Create content as much as you can. As much as content you will write as much visitors you’ll get and your money will come from visitors.
Try to write depth content that will give extra priority in search results. Unique contents with proper on page SEO can boost up your ranking & earning also.
It’s the best way to write contents by yourself, if you’re unable to write then outsource articles from various marketplace like iWriter. Fiverr, Upwork, Freelancer etc.
If you write contents, that’s ok. If you outsource contents then hire someone who have vast knowledge about on page SEO and your niche.
Simple way to write posts for your event niche blog. I assume that you had chosen “Happy New Year Quotes “ this keyword as focus keyword . Now search this keyword on Google, copy the all the search results in bellow of the search page.
Paste all the keywords in the notepad. Replace year into next year or your target year.
Now time to write post, copy all the edited notepad keywords into your blog editor. From there use focus keyword for Heading and compile it by H1 tag, rest of them use as a subheadings with h2 and h3 tags.
[First of all write three posts by focusing your main keywords]
Backlink Building Tips & Tricks
As Google said backlinks has less value, but I don’t know why for me, Still Backlinks works well. After making your three targeted posts start building backlinks for your event niche blog.
For every site relevant keywords have more worth. But in event niche blog, you will not get relevant keyword because your competitors will not give you Backlink.
But you can spy your competitor, where they got backlinks. Get the list and put your site on these sites, get top position. You can spy your competitor by SEMRUSH[paid tool]
First, Type you main keyword on Google Search, deeply analyze the search results pick up all the event niche blogs on first page, then check by these tools.
If you have less time then buy backlinks from trusted sources. I do buy some quality backlinks from backlinks4you.com
Web 2.0 Links
It really works; create web 2.0 links as much as you can. Especially backlinks from Tumbler, Blogger, WordPress, Webs and YouTube are the best source to get web 2.0 backlinks.
Do a little experiment with expired web 2.0, find out expired sub-domain and register again and make some articles for them.
Publish at least 2 articles on each web 2.0 then link with your event niche blog. Never ever forget to give different anchor text for backlinks.
After that submit all web 2.0 sub domain in Google Webmaster Console and ping them to index your backlink quickly.
Social Signal, Does it worth?
There are two benefits to share your contents on social media, as much as your contents got shares as much as you will get traffic.
Not only that but also for proper social signals, your contents will get rank in higher. Before 15 days of your targeted event, start social sharing.
I personally use Facebook, Google Plus, Twitter and Pinterest. Google+ is a very powerful social media for getting rank. If you have time, that’s ok, or you can buy social signal from Fiverr.
Yes, of course Social Signal has high value.
Use one tricky method that I use, create three pages on Facebook and Google plus like this- happy New Year quotes, happy New Year 2017, happy New Year photos. On these pages you will not get more likes or plus one but defiantly you will get shares. So, your target is getting shares not getting likes or plus one.
To get more shares on Facebook, Twitter, Pinterest and Google Plus use proper #Hashtags.
On pinterest create some boards like Facebook pages. Share more photos related to your niche on your board. And use social share button on your blog especially pin it button on every photos.
How to Monetize an Event Blog?
It’s about money. There are a lot of ways to monetize your Event niche blog. Adsense and affiliate are the best way to monetize your blog. Also you can use native ads and CPI(Cost per Install) ads for your event niche blog. Let me describe you in details,,
Google Adsense: Most of the event niche blogger use Google Adsense for main monetization method.
Affiliate Marketing: If your target market is USA, UK and Europe then Amazon is the best way to make money by event blog. For international targeting Adsense is best.
Also you can try both. You can sell anything related to your niche. Do you know people searches for “Happy new year t-shirts”, “Best New Year t-shirts”, “Best New Year gifts for Girlfriend”
So, promote anything related to your niche.
Cost Per Install (CPI): You can try some cost per install Apps and software for your event niche blog.
Tips to Double Your Adsense Income
CTR, the fact to increase Adsense income. Increase CTR increase niche blogging income. Suppose your current CTR is 1.5% and you’re making $3000, if you be able to double it to 3%, your income will be increase to $6000.
So, Increase CTR
CTR Depends on Few Things
Fast Loading & Responsive Template/Theme: If you’re using blogger then use fast loading templates. If you’re a WordPress User then check some fast loading themes that will increase your CTR.
Manually you can select responsive option for your blogger theme. Simply go to Blogger>Template>Mobile>Click On Gear iCon>No, show Desktop template on Mobile Devices.
Ad placement: From my personal strategy, sidebar ads for event blog is worthless. Text Link ads always works. Header ad works well.
And ads inside article will boost your CTR, and they will show most relevant ads, that will double your income. Try to add big size ads to earn more.
Example of Amazon Niche Site:
Relevant Ads: Relevant ads always gives more, you can block irrelevant ads Category from Adsense Dashboard. Also you can block low CPM and low CPC ads like facebook, olx etc to generate more money.
[Note: Do experiment by yourself by changing ads placement, size and colors.]
What Should You Do at Last 15 days of Event?
In This section I will describe about my last moment of strategies that I follow for my event blogs.
At last moment of the event I never change Title, Search Description, keywords. I just hardly do on page SEO specially interlinking gives me more page views.
I do update post publish date on every day. I do publish a new post everyday. I do buy Social Shares from Fiverr for 15 days and some high quality backlinks for 30 days from www.backlinks4you.com
Over To You:
If you’re thinking to start an event blog. Don’t late. Start now, money is everywhere online, Just find it.
Hey guys, hope you got helpful event blogging tips. Please do me a favor, share this post to help others and comment bellow.